Traditional digital marketing agencies often only have one answer to every client acquisition problem, the tactical marketing service they provide.
However, the modern customer is much more discerning, with research showing a non-linear and increasingly complex buying journey requiring more than 20 touch points before purchasing. This places importance on comprehensive strategic thinking and automated technology to provide data driven insights at every stage of the client journey.
At Earthlink Alliance, we take an ecosystem approach, encompassing the entire client acquisition journey within all the core business functions. We are strategically and technically agnostic, creating approaches and implementing marketing tactics and systems because it is right for your business, not because we’re an industry partner. This ensures what we create is tailored to your needs.
Our ecosystem perspective to client acquisition encompasses strategy, tactics and systems for six key areas