Case Study – Crowdshare

Crowdshare

Brief: Crowdshare were looking to create a website that enabled brands and freelancers in Australia to connect with each other in this COVID normal gig-economy. The platform needed to be flexible to allow freelancers to create their own profiles and even list services for sale. Brands also needed to be able to connect directly with the freelancers and engage with them prior and during the project engagement.

Solution

We had a lot of fun designing and building this website for Crowdshare. The website was designed with a clear vision of making an initial impact and then offering valuable content for both freelancers and brands. We built the site in a WordPress framework for greater usability for both users and Crowdshare to be able to manage and maintain the website. WordPress is also an excellent platform for blogging which Crowdshare is very actively engaged in.

Our Results

  • A website that is responsive, reflects the brand and running on an updated CMS.
  • A website optimised for search engines.
  • The ability for freelancers to register freely on the website and post profiles, add galleries and previous work and create services for sale
  • The ability for brands to search for freelancers and engage with them. Pay for a service and have the funds held in escrow until the job is completed.
  • Allow Crowdshare to run an escrow account and pay freelancers upon job completion
  • Crowdshare can manage freelancers and brands
  • Create a one to one message inbox system to enable users to communicate with each other if they had any questions regarding work or proposal
  • Powerful email automation for freelancers and brands

    • Key Successes

    121 KEYWORDS

    Achieved to top page of Google

    153.75%

    Increased organic traffic in 9 months

    153.75%

    Increased organic traffic in 9 months

    844 CONVERSIONS

    Achieved in 9 months

    21.48%

    Adwords conversion rate

    $52.40

    Cost per conversion rate achieved